Most people don’t need to think too hard about what they want to wear to work on a daily basis but if you’re having a shoot for a professional headshot, your outfit is going to require a little more thought.

Your headshot is the first thing that potential employers and clients will see so it needs to look good, and what you wear plays an important role in that.

First and foremost, you should have a comfortable outfit and it should suit your job role and brand. Let’s look at a few additional tips that will help you choose the right outfit for your headshot.

First impressions happen in the blink of an eye. Whether it’s face to face or over social media, people will quickly and easily form an opinion about you based on what they see. The reality is that social media plays a major role in how people perceive us online, even more so when you’re trying to build or run a business.

If you want to make sure that social media doesn’t damage your personal brand, here are a few guidelines that you can follow.

You want to look your best on the day of your photo shoot and how you apply your makeup can play a big part in this. When it comes to doing your make up you want to enhance your natural features. Usually the less is more approach is the best way to go about this, however flash can sometime wash you out, so slightly heavier makeup to usual works well. To help you create a flawless natural look for your upcoming photo shoot consider these simple steps.

As they say, you only get one shot at making a good first impression, especially in professional settings. Projecting a professional appearance is one way that you can thrive in your chosen career, regardless of the sector.

Social networking sites such as Twitter and LinkedIn allow anyone to find out more about who you are. Beyond that, most company websites now also feature headshots of their employees; ensuring customers can put a face to a name. Basically, there’s a very good chance you will need to submit a photo for one or more of these online platforms, which is why investing in high-quality headshots is never a bad idea.

Here is how a professional business headshot can benefit you.

Creating a personal brand is all about setting yourself apart from the competition. Your brand is what makes you and your business unique; it’s what makes you a relatable, authentic, go-to professional instead of just blending in with everyone else in your field. Putting together your personal brand involves a lot of different parts (for example how your website looks, your logo, the words you use to tell your story), but your personal brand photos can really make or break your image entirely. So how can you make sure your branding photos really pop? Here are a few things to consider before getting in front of the camera.

It’s my birthday today 🧁 so I thought I’d give a gift of a mini brand shoot to a small local business to celebrate!

Who do you think deserves a little treat? This can be a business that you buy regularly from, someone who you know goes above and beyond, a business who does good things in the community or just someone you think needs a business boost!

Head over to my social media channels, tag their business page below and tell me WHY you think they deserve to win! I will contact them via their pages over the next week and announce a winner next weekend! 💐

Branding is all about making something more desirable by highlighting its uniqueness and value.

So much of what big companies do to make a product or service stand out from their competitors and appeal to their customers, are tactics that can be applied to our own brands.

Here are some key traditional branding principles that you can apply to your personal brand

When people are more familiar with your business brand, it automatically increases the chances of them hiring you. What’s more, by focusing on growing your brand, you’re far more likely to attract additional coverage.

You might already be an expert but in order to boost your business brand, you need to establish yourself as an expert.

If you’ve just gotten your brand off the ground, here are a few strategies that are simple and that you can implement this week.

It’s not uncommon to wonder whether you really need personal branding photos. Yes, you’ve seen some amazing photos, but aren’t your words enough? Shouldn’t your client list speak for itself? Surely your corporate headshot is still good enough?

Here’s the reality – you need to give your clients as many reasons as possible to like and trust you. This will be next to impossible without imagery.

To help you decide whether a personal branding photoshoot is something you should consider, let’s start by debunking some of the most common myths about them.

So you’ve started marketing yourself and your career in your own unique way. You want your brand to come across as exciting, engaging, and different from the rest of your competition. You want to put the task of capturing your image and your essence into the hands of a capable, professional business branding photographer. But how can you tell whether a photographer is a good fit for that task? Here are five things you should keep an eye out for as you’re trying to find a good match.

So you need a website for your business website, but you may be wondering what it should include. Whether you’ve just started building your career as an entrepreneur or you’ve already built up a following on social media, there are a few essentials that you should definitely have on your website.

Your personal brand is something you should feel proud of. Finding the time to schedule a shoot isn’t always easy but if most entrepreneurs knew just how beneficial it can be, they would all be doing it a lot sooner.

You can’t afford to be without a great headshot – especially if you’re looking to attract new clients and make a solid first impression.

It’s quite easy to get wrapped up in getting good results for your clients when you first start a business, but this often means entrepreneurs let aspects such as their personal brand fall by the wayside.

As more people enter the world of freelancing, branding is a bigger buzz word than ever. It’s for this reason that personal branding photography has also grown in popularity.